Standard license

This is a single seat license authorising, one natural person to license, download and use content. The person holding the rights under this license is only the person whose name appears on your kraken images account.

No other persons (including employees, co-workers or independent contractors) may access your account or use content licensed through your account.

Part I - Image license

Kraken Images hereby grants you a non-exclusive, non-transferable right to use, modify (except as expressly prohibited herein) and reproduce visual content worldwide, in perpetuity, as expressly permitted by the applicable license and subject to the limitations set forth herein:

A standard image license grants you the right to use images:

  • As a digital reproduction, including on websites, in online advertising, in social media, in mobile advertising, mobile "apps", software, e-cards, e-publications (e-books, e-magazines, blogs, etc.), email marketing and in online media (including on video-sharing services such as youtube, dailymotion, vimeo, etc., subject to the budget limitations set below);
  • Printed in physical form as part of product packaging and labeling, letterhead and business cards, point of sale advertising, cd and dvd cover art, or in the advertising and copy of tangible media, including magazines, newspapers, and books provided no image is reproduced more than 500,000 times in the aggregate;

Part I - Image license

Kraken Images hereby grants you a non-exclusive, non-transferable right to use, modify (except as expressly prohibited herein) and reproduce visual content worldwide, in perpetuity, as expressly permitted by the applicable license and subject to the limitations set forth herein:

A standard image license grants you the right to use images:

  • As a digital reproduction, including on websites, in online advertising, in social media, in mobile advertising, mobile "apps", software, e-cards, e-publications (e-books, e-magazines, blogs, etc.), email marketing and in online media (including on video-sharing services such as youtube, dailymotion, vimeo, etc., subject to the budget limitations set below);
  • Printed in physical form as part of product packaging and labeling, letterhead and business cards, point of sale advertising, cd and dvd cover art, or in the advertising and copy of tangible media, including magazines, newspapers, and books provided no image is reproduced more than 500,000 times in the aggregate;
  • As part of an "out-of-home" advertising campaign, including on billboards, street furniture, etc., provided the intended audience for such campaign is less than 500,000 total impressions.
  • Incorporated into film, video, television series, advertisement, or other audio-visual productions for distribution in any medium now known or hereafter devised, without regard to audience size, provided the budget for any such production does not exceed usd $10,000;
  • For your own personal, non-commercial use (not for resale, download, distribution, or any commercial use of any kind)

Part II - Restrictions on use of visual content

You may not:

  • Use visual content other than as expressly provided by the license you purchased with respect to such visual content.
  • Portray any person depicted in visual content (a "model") in a way that a reasonable person would find offensive, including but not limited to depicting a model: a) in connection with pornography, "adult videos", adult entertainment venues, escort services, dating services, or the like; c) in a political context, such as the promotion, advertisement or endorsement of any party, candidate, or elected official, or in connection with any political policy or viewpoint; d) as suffering from, or medicating for, a physical or mental ailment; or e) engaging in immoral or criminal activities.
  • Use any visual content in a pornographic, defamatory, or deceptive context, or in a manner that could be considered libellous, obscene, or illegal.
  • Resell, redistribute, provide access to, share or transfer any visual content except as specifically provided herein. for example and not by way of limitation, the foregoing prohibits displaying content as, or as part of, a "gallery" of content through which third parties may search and select from such content.
  • Use visual content in a manner that infringes upon any third party's trademark or other intellectual property, or would give rise to a claim of deceptive advertising or unfair competition.
  • Use any visual content (in whole or in part) as a trademark, service mark, logo, or other indication of origin, or as part thereof.
  • Falsely represent, expressly or by way of reasonable implication, that any visual content was created by you or a person other than Kraken Images.

Credit and copyright notices:

If and where commercially reasonable, the use of images or footage in merchandise or an audio-visual production shall be accompanied by a credit to kraken images in substantially the following form:
"image from kraken images”


Credit attributions are not required in connection with any other use of images unless another stock content provided is afforded credit in connection with the same use.

In all cases the credit and attribution shall be of such size, color and prominence so as to be clearly and easily readable by the unaided eye.

Part III - Warranties and representations

Kraken images warrants and represents that:

kraken images all necessary rights in and to the content to grant the rights set forth in part i as applicable.

Footage and images in its original unaltered form and used in full compliance with this tos and applicable law, will not: i) infringe any copyright, trademark or other intellectual property right; ii) violate any third parties' rights of privacy or publicity; iii) violate any us law, statute, ordinance, or regulation; or iv) be defamatory, libellous, pornographic or obscene.

Kraken Images makes no representations or warranties whatsoever other than those expressly made in this "warranties and representations" section.

Extended license

This is a single seat license authorising, one natural person to license, download and use content. The person holding the rights under this license is only the person whose name appears on your kraken images account.

No other persons (including employees, co-workers or independent contractors) may access your account or use content licensed through your account.

Part I - Image license

Kraken Images hereby grants you a non-exclusive, non-transferable right to use, modify (except as expressly prohibited herein) and reproduce visual content worldwide, in perpetuity, as expressly permitted by the applicable license and subject to the limitations set forth herein:

A extended image license grants you the right to use images:

  • In any manner permitted under a standard image license, without any limitation on the number of reproductions, impressions, or budget
  • As a digital reproduction, including on websites, in online advertising, in social media, in mobile advertising, mobile "apps", software, e-cards, e-publications (e-books, e-magazines, blogs, etc.), email marketing and in online media (including on video-sharing services such as youtube, dailymotion, vimeo, etc., with no budget limitations
  • Printed in physical form as part of product packaging and labeling, letterhead and business cards, point of sale advertising, cd and dvd cover art, or in the advertising and copy of tangible media, including magazines, newspapers, and books provided with no reproduction limit
  • As part of an "out-of-home" advertising campaign, including on billboards, street furniture, etc., with no impression limit
  • For your own personal, non-commercial use (not for resale, download, distribution, or any commercial use of any kind)
  • Incorporated into merchandise intended for sale or promotional distribution (collectively "merchandise"), including, without limitation, textiles, artwork, magnets, wall-art, calendars, toys, stationery, greeting cards, and any other physical reproduction for resale or distribution, provided that such merchandise incorporates material creative or functional elements apart from the image(s).

  • In wall art (and without requiring further creative or functional elements) for decorative purposes in a commercial space owned by you or your client, and not for sale.
  • Incorporated as elements of digital templates for sale or distribution.

Part II - Restrictions on use of visual content

You may not:

  • Use visual content other than as expressly provided by the license you purchased with respect to such visual content.
  • Portray any person depicted in visual content (a "model") in a way that a reasonable person would find offensive, including but not limited to depicting a model: a) in connection with pornography, "adult videos", adult entertainment venues, escort services, dating services, or the like; c) in a political context, such as the promotion, advertisement or endorsement of any party, candidate, or elected official, or in connection with any political policy or viewpoint; d) as suffering from, or medicating for, a physical or mental ailment; or e) engaging in immoral or criminal activities.
  • Use any visual content in a pornographic, defamatory, or deceptive context, or in a manner that could be considered libellous, obscene, or illegal.
  • Resell, redistribute, provide access to, share or transfer any visual content except as specifically provided herein. for example and not by way of limitation, the foregoing prohibits displaying content as, or as part of, a "gallery" of content through which third parties may search and select from such content.
  • Use visual content in a manner that infringes upon any third party's trademark or other intellectual property, or would give rise to a claim of deceptive advertising or unfair competition.
  • Use any visual content (in whole or in part) as a trademark, service mark, logo, or other indication of origin, or as part thereof.
  • Falsely represent, expressly or by way of reasonable implication, that any visual content was created by you or a person other than Kraken Images.

Credit and copyright notices:

If and where commercially reasonable, the use of images in merchandise or an audio-visual production shall be accompanied by a credit to kraken images in substantially the following form:
"image from kraken images”


Credit attributions are not required in connection with any other use of images unless another stock content provided is afforded credit in connection with the same use.

In all cases the credit and attribution shall be of such size, color and prominence so as to be clearly and easily readable by the unaided eye.

Part III - Warranties and representations

Kraken images warrants and represents that:

kraken images all necessary rights in and to the content to grant the rights set forth in part i as applicable.

Footage and images in its original unaltered form and used in full compliance with this tos and applicable law, will not: i) infringe any copyright, trademark or other intellectual property right; ii) violate any third parties' rights of privacy or publicity; iii) violate any us law, statute, ordinance, or regulation; or iv) be defamatory, libellous, pornographic or obscene.

Kraken Images makes no representations or warranties whatsoever other than those expressly made in this "warranties and representations" section.